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What is the ContentLift Hackathon about?
The ContentLift Hackathon is a global, month-long challenge where students, graduates and up-and-coming marketers create multi-format content campaigns using AI.

Participants will be required to:
  • Create a written piece of content (blog or eBook) using AI
  • Upload and optimise their work using ContentLift - YAi’s AI content quality evaluator
  • Generate a supporting image and video
  • Choose to compete in industry-themed tracks
  • Have their work judged by top marketers, strategists, and hiring brands
Who is the ContentLift Hackathon for?
  • Marketing students
    Students in universities, bootcamps, or online courses
  • Recent graduates
    Graduates who are looking to build their portfolios
  • Up-and-coming marketers
    Marketers who are exploring AI tools
  • Aspiring content creators
    Wanna-be marketers wanting to prove their skills to real brands
What You’ll Gain
Portfolio-Ready Work
Build a full content campaign using AI and show it off with confidence
Employers' Attention
Top creators to feature in our Talent Spotlight Pack, shared with real employers
Cash Prizes
Cash prizes for winners in each track, your chance to show your talent
Interview Access
With brands scouting talent during the Hackathon
Our Training Provider and University Partners
Are you a training provider, university or marketing community? You can be part of this movement.

More partners coming soon.
Featured Employer brands
  • A global intelligent transportation company transforming how road operators manage and understand real-time traffic. Through advanced data fusion and AI-driven insights, Valerann helps make roads safer, smarter, and more efficient—powering the future of connected mobility.

  • An organisation dedicated to bridging the gap between community, film production, and talent. Our mission is to create an inclusive environment where diverse voices are celebrated and empowered, particularly from underrepresented communities. By fostering collaboration and providing opportunities for emerging filmmakers, we aim to produce authentic, impactful stories that resonate with audiences and challenge conventional norms.
  • Yay!Starter is an award-winning London-based digital marketing agency specialising in growth for the education and technology sectors. We excel at helping EdTech companies expand through strategic inbound and outbound campaigns, including SEO, lead generation, ABM, CRM implementation, paid media, content marketing, and social media. Our multilingual team supports UK and European clients and beyond, with full-service solutions designed to enhance visibility, drive adoption, and build sustainable revenue pipelines.
  • Hokodo
    Hokodo is a B2B payments company that helps merchants offer instant trade credit and flexible payment terms at checkout. They combine credit risk assessment, financing, and collections into one solution, making it easier for businesses to sell on payment terms without taking on the risk themselves.
  • Optimize Mind Performance
    Optimize Mind Performance is an industry-leading platform that supports organizations in their delivery of mental skills training to athletes. OMP is fully customizable and intuitive platform that empowers organizations to create tailored mental skills programs for their athletes and teams.
Meet Our Experts

Real-world feedback from real industry leaders
  • Dan Whale
    Senior Freelance Copywriter | Fintech & SaaS
  • Gemma Doswell
    Head of Brand & Creative at TaxScouts
  • Jacob Story
    Head of Content at Salv
  • Emma Rose
    Senior Marketing & Content Consultant
  • Liz Baker
    Strategic Marketing Consultant & MarTech Specialist
  • Sarah Fairman
    Senior Editor & Content Strategist.
Event Timeline
Key dates:
Aug 18-Sept 30
Aug 18-Sept 30
Registration window
Oct 1st
Oct 1st
Hackathon starts
October 31st
October 31st
Submissions due
Nov 1st - Nov 11th
Nov 1st - Nov 11th
Judging window
Nov 12th
Nov 12th
Winners announced + Live showcase event
Frequently Asked Questions
  • Question
    Do I need to pay to enter?
    Answer
    No! Entry is free for learners via our partner network. If you’re not part of a partner program, limited public entries are also available.
  • Question
    Do I have to use YAi?
    Answer
    You can use any tool to create your content, but your content must be uploaded to ContentLift (part of YAi) to be evaluated.
  • Question
    Can I choose my own topic?
    Answer
    Yes – or pick from our industry briefs provided by our partner brands
  • Question
    What if I’ve never used AI tools before?
    Answer
    No problem - we’ll provide onboarding guides and optional tutorials.
  • Question
    Will I keep ownership of my work?
    Answer
    Yes, but you’ll grant us and our brand partners a license to feature or use it for evaluation and exposure purposes. See more details in our Hackathon T&Cs here.
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